Condition: No Noticeable Flaws Tom Ford’s tenure at Gucci, spanning the mid-1990s through the early 2000s, propelled the brand to new heights of global influence. He reimagined Gucci’s hallmark codes—like the horsebit motif, bamboo handles, and trademark stripes—within sleek, modern silhouettes that drew on both Italian craftsmanship and provocative innovation. Each runway show juxtaposed subversive sensuality with impeccable tailoring, introducing pieces such as bias-cut satin gowns, python-printed jackets, and edgy leather designs with bold hardware. Models appeared with slicked-back hair and smoky eyes, accentuating the collection’s cinematic flair, while carefully orchestrated lighting and soundtracks underscored the season’s dramatic themes. Though widely acclaimed, Ford’s approach did not shy away from controversy. High-profile ads—most famously the one featuring pubic hair shaved into a “G,” which was banned in certain regions—became emblematic of Gucci’s fearless marketing. Similarly, items like the Gucci G-String courted shock value yet cemented Ford’s ability to dominate cultural conversation. For collectors of vintage Gucci, these years remain essential to understanding the brand’s evolution, as Ford’s fusion of heritage details, bold sensuality, and boundary-pushing aesthetics continues to shape perceptions of fashion from the late 1990s into the early 2000s.